Indesign tip: How to Override a Master Item.

Master pages in Indesign are a powerful and time saving feature, understanding them will inevitably add more “beach sitting” hours to your day. That said, understanding master pages and master items is not always that easy. In this post we talk about how to set up a master page and then override...

7 Examples of Great Typography in Fashion and Apparel Logos

Ever notice that most fashion logos contain letter or words. There are very few fashion logos that are just a symbol mostly because fashion brands want us to remember the name, so we can ask for their brand “by name”. Much like Starbucks did a while back, established fashion brand could remove...

15 Examples of Creative Guerilla Marketing for Inspiration

The term Guerrilla Marketing was originally coined and defined by Jay Conrad Levinson in his book Guerrilla Marketing. Derived form Guerrilla Warfare, a term describing unconventional battle between small, loosely trained combatants and large armies, Guerrilla Marketing is all about the...

Dreamweaver Tip: What does Cntrl/Cmd+D do?

Here is nifty little keyboard shot cut: In Dreamweaver Code Mode you can put your cursors into any URL/link (no need to select all of it), and if you hit Cntrl (PC)/Cmd (Mac)+D, the link would open in a new tab. That is really useful if you are trying to fix something in the destination link. Here is how to...

The Changing DNA Makeup of Graphic/Web Designers for 2012

Remember Compuserve Gif? remember Adobe Pagemill? and soon, remember HTML4? Yes! our world is changing: there is less paper and more digital and even within Digital, there is a giant shift. Our world is changing and with it the DNA Makeup of the graphic design profession and graphic designers.   In this...